WEBSITE DESIGN
I have built numerous custom Webflow and Squarespace websites, all with a strong emphasis on user experience and clean design. I create sites that guide visitors naturally through your story, whether that’s a sleek portfolio, a brochure-style single-pager, or a full business website. Every site is fully SEO-optimized. From lead generation, sales generation, increased traffic, and more clicks, I have achieved tangible and measurable results with my designs.
On this page, you’ll see a collection of my past work.
Client #1 - IRONWOOD INSURANCE AGENCY
Location: San Jose, CA
Client Type: California Insurance Agency
The Ask: “Build us a modern website from scratch. Make it effortless for visitors to navigate between our personal vs. business insurance offerings, with clean layouts and a clear path to contact us.”
Deliverables & Results:
Developed an 7-page Webflow website for an insurance agency
Wrote ~50% of the site copy, including local-SEO-optimized page titles and header structure
Incorporated Ironwood (tree) style messaging throughout key sections (e.g., “growth,” “branching out,” “deep roots”)
Custom-designed and fully responsive across desktop, tablet, and mobile breakpoints
Sourced stock photography and created custom iconography/graphics, including:
Custom green service icons
A digital recreation of an award logo that previously had no online asset
Brand-colored visuals (e.g., headshot placeholder silhouettes, California map graphic, and additional supporting elements)
Built card-style navigation/selectors for Personal and Business Insurance offerings
Embedded Google Reviews
Integrated a promo pop-up card to display using custom code
Integrated a contact form with direct email-forwarding functionality
Optimized site structure, UI/UX, metadata, and on-page elements for local and general SEO
Built and implemented site-wide animations and motion effects
Delivered a final Google Drive handoff package, including:
Optimized image library (resized and renamed)
Custom icon library
Final Website Brand Guidelines deck and initial Identity & Discovery presentation PDFs
Client #2 - Cannery Row Antique Mall
Location: Monterey, CA
Client Type: Storefront Retail
The Ask: “Rebuild our website so that it authentically embodies the spirit, history, and vintage appeal of our Monterey-based business. We want to explore how to achieve this digitally while balancing modern functionality with nostalgic storytelling.”
Deliverables & Results:
Built a new website, which also led to the real estate sale of 2 dealer spaces worth nearly $90,000
Drove a 900% increase in users and 15,000 unique site visits within the first year of relaunch
Achieved 10x inquiry generation
Led to a vacancy rate of sub-3% on 100+ spaces
Created a complimentary, new, higher-quality mockup of their existing logo
Integrated a blog, linked to their existing Facebook page
Provided complimentary monthly web updates
Client #3 - MEtro Center Offices
Location: Sacramento, CA
Client Type: Office Building Owner
The Ask: “Produce a new website for our office building, developed entirely from scratch, as there is no existing web presence. The site should serve multiple purposes: leasing, business credibility, and marketing.”
Deliverables & Results:
Brand new website from scratch, showcasing the landlord’s attention to detail, property quality, professionalism, and improved appeal to prospective tenants and lenders of the landlord
Coordinated photographer and videographer vendors to capture fresh content
Improved brand presence online and within the Sacramento office real estate market
Purchased an optimal domain name
Increased inquiry generation
Led to a 100% occupancy within one year of launch
Complimentary monthly updates
Client #4 - DUKE CAPITAL VENTURES
Location: Mountain View, CA
Client Type: Private Equity Real Estate Firm
The Ask: “I need a clean, investor-first website that clearly explains who we are, what we invest in, and why we win. It should showcase our portfolio with credible project storytelling, highlight our team/partners, and make it easy for qualified investors to connect.”
Deliverables & Results:
Photographed office/lifestyle images on location. Edited to match the brand aesthetic
Copywrote the bulk of the website to fit DCV’s market position
Wrote/structured long-form project narratives for complex developments (e.g., community process, iteration history, current status)
Created a Guiding Principles section that frames investment philosophy to build trust
and wrote more!
Developed a portfolio system: one overview page plus repeatable project detail pages to tell the full story behind each asset
Client #5 - ‘Purissima Estates’ Development
Location: Los Altos, CA
Client Type: Property Developer
The Ask: “Develop a new website to pre-sell a residential property currently under development. Since the home is not yet complete, the site should focus on storytelling and visualization to generate interest and buyer confidence ahead of launch.”
Deliverables & Results:
Created a website used to appeal to high-net-worth clients and investors looking for a new home, vacation home, or mental health treatment home. Website made private by request
Captured routine drone photography over multiple years of development for up-to-date content
Effectively told the story from land acquisition to resort-style development
Provided complimentary monthly updates based on construction progress, including photos
Client #6 - 10u aau basketball team
Location: Bay Area, CA
Client Type: AAU Basketball Team
The Ask: “I need a site where parents and players can find all the info in one place. We need a simple way for new players to sign up or contact us. Can you make it easy for me or my staff to update, too?”
Deliverables & Results:
Designed a Members Only page (accessible by password only) with Hudl and TeamSnap account access, plus a season calendar download integration
Created a YouTube channel and organized playlists so players could learn from and share content
Designed and copywrote a custom Player Application document, with PDF download integration into the website
Set up and managed the Hudl account, filmed games weekly, and uploaded them to the Hudl app to help the coach get started
Initially took photos for website content before launch
High School Athletics Website Revamp Proposal
This proposal was created for Bellarmine College Preparatory, a Jesuit high school in San Jose. Its purpose was to provide tangible solutions and highlight the challenges currently facing the Athletics Department’s online presence.
Moon photograph taken with a 600mm lens
GOAL
Transform the digital presence of Bellarmine College Preparatory’s history, athletics, organizations, and programs.
WHY
Bellarmine must be equipped with an interactive, engaging, and robust online presence. With faster internet speeds and advanced web capabilities, websites should be leveraged to their fullest potential to capture audiences, drive engagement, and strengthen interest. Revamping the website will showcase Bellarmine’s excellence and legacy, increase awareness and participation in its programs, spark curiosity about the school’s history, athletics, robotics, and clubs, and ensure long-term relevance and engagement for years to come.
PROPOSAL CONTENTS
The proposal includes a proposed site map (via Flowmapp), design prototypes, specific ideas and integrations, before-and-after comparisons, and an inspiration board with comparables.
Read through the original proposal below.